Sheila M.

COLONIAL WILLIAMSBURG FOUNDATION, 1998 - 2021 Senior Sales Manager (2017-2021) * Developed new business opportunities by identifying new markets and attracting new clients * Oversaw and was responsible for departmental sales goals via lead generation and networking * Analyzed assigned markets to assist leadership in creating annual marketing and sales plans * Provided updates to our website for promotional advertising for School, Tour Operators, Adult, and Homeschool markets * Oversaw two departments (Travel Industry Sales and School & Youth Groups) to include daily operational workflow * Served as the point of contact for training, policies, procedures, and timekeeping Inside Sales Manager (2013-2017) * Managed a staff of seven that were responsible for selling the entire "Colonial Williamsburg experience" * Increased revenue sales through ticketing, dining, evening programs, and hotel accommodations * Developed and implemented business tools, systems manuals, and policies and procedures for the sales team * Effectively planned and managed all training to the sales team * Managed the daily operational workflow to include o Assign leads and follow up calls o Audit banks o Manage customer complaints o Provide and implement world class customer service * Communicated program changes to internal departments and external clients * Provided reporting and worked closely with accounting to meet regulation